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Learn What's How + What's Not

Lesson One Agenda

What is a Planner
What is a Notebook
What is a Journal
What is a Workbook
What is a Stationery Store
What are Zero Content Books
What are the 5 Basic Types of Planners
Which ones are best to sell
- What's Hot
- What's Not
Schedule for Lessons 2-5

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Lesson 2 Agenda

Defining the Planner World
Who Rules It Now
SWOT How To Conduct A Planner Market Analysis
Is Everyone Your Competition
Creating A Competitive Advantage For Your Business

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